Industry News

Relocation managers not hip to consumer privacy

Pru Relo warns of rising identity theft, high cost of services

Rising incidents of identity theft and the implementation of the National Do Not Call Registry may require corporations utilizing third-party suppliers to revise their relocation offer process, according to Prudential Relocation, a Prudential Financial Inc. business. "It's a tough situation that companies are encountering–they want to offer the best relocation services available to their potential transferees; however, if third-party suppliers can not solicit these employees, the service level may potentially decrease," said Carmelita Brown, vice president, Global Consulting Group, Prudential Relocation. "Companies may want to consider providing their employees the option of accepting these calls or not in the relocation offer." She said that a recent interactive Web seminar conducted by Prudential Relocation to help corporate clients prepare relocation programs for 2004 revealed that most relocation managers have not taken the appropriate steps to address consumer privacy. ...

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