Industry NewsTechnology

Lead management technology grows up

Part 3: Real estate digs deeper to harvest Internet leads
Published on Dec 8, 2004

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by CareyBot

Editor's note: With more consumers starting their home search on the Internet, online lead generation and management has morphed into a sophisticated business as agents, brokers and real estate companies scramble to adopt the new channel. This three-part series examines the changing nature of online lead generation as local Internet search becomes more relevant, more brokers get involved in lead systems, and more technologies emerge ...

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