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RealEstate.com chief a veteran of consumer brands

Real Estate Connect NYC Speaker Profile

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Prior to joining Charlotte, N.C.-based LendingTree, Tom Reddin worked for five years at Coca-Cola USA, where he ran the Coca-Cola brand as vice president, consumer marketing and played a lead role in the business strategy that resulted in Coca-Cola's decision to enter the bottled water market with Dasani. Reddin now serves as CEO of Real Estate, IAC Financial Services and Real Estate, and oversees the company's real estate portal RealEstate.com. He is responsible for building and leveraging the company's increasing portfolio of real estate businesses, including the Realty Services Network for brokers, and also RealEstate.com, Domania, and the real estate business of ServiceMagic. Prior to his years at Coca-Cola, Reddin spent 13 years with Kraft General Foods in various product management and finance capacities. He graduated from the University of North Carolina at Chapel Hill and received his MBA from New York University, with distinction. Reddin will speak at Real Estate Connect in N...