Industry News

Real estate tech tools for this century

New report details methods for applying technology to business

The real estate industry is embracing technology, using new tools to deliver on tried-and-true ideas more efficiently, according to a new report from the Real Estate CyberSpace Society. The report, "Real Estate Tech Tools for the Twenty-first Century," includes three briefings from Rick DeLuca, Sandy Teller and Bruce Fealk that spell out successful ways for real estate professionals to apply the latest in technology without losing old-fashioned business values. In the lead briefing, national real estate speaker and coach Rick DeLuca said, "People actually are embracing (technology) now versus just accepting the inevitable three or four years ago." He explains how real estate professionals are catching on to technology as a means to deliver tried-and-true ideas more efficiently with different tools including the one tool he considers most indispensable. DeLuca differentiates Web sites that make money from those that do not, and he gives suggestions for using technology to save tim...

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