The Asian Real Estate Association of America (AREAA) will hold its first national marketing conference and gala on Oct. 26 in San Francisco, the group announced today.

The conference, targeted at real estate professionals who serve the Asian-American community, will feature presentations from industry leaders who will share their insights on this fast-growing market.

Attendees will receive the latest demographic information and learn cultural nuances of the Asian consumer that will enable them to more effectively market to this emerging group, according to the announcement.

The conference will be held from 9 a.m. to 3 p.m. on Oct. 26 at the Argent Hotel in San Francisco. A cocktail reception is scheduled at 6 p.m., directly followed by a gala to honor the group’s incoming president, Allen Okamoto of T. Okamoto & Co.

Registration for the event is available online at http://www.areaa.org/. Information is available at this Web site or by calling (281) 491-8872.

Formed in 2001, the Asian Real Estate Association of American is a national trade association committed to enhancing the business opportunities and success of real estate professionals serving the Asian American community. AREAA is dedicated to promoting homeownership opportunities among the many Asian American communities throughout the nation.

The group has members in Canada, Singapore and in states across the country. Members of the group’s board of directors include professionals from a variety of realty, bank, equity and title companies.

The group’s initiatives are focused on providing an accurate account of the issues facing Asian-Americans as they relate to housing and home ownership.

“Some data indicates that Asian-Americans are doing quite well, particularly in comparison to other racial minorities. However, the population is a diverse one; with many ethnic, cultural, language and religious groups, and each with its unique history and experience,” according to a description at the group’s Web site.

***

Send tips or a Letter to the Editor to glenn@inman.com or call (510) 658-9252, ext. 137.

Show Comments Hide Comments
Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
Only 3 days left to register for Inman Connect Las Vegas before prices go up! Don't miss the premier event for real estate pros.Register Now ×
Limited Time Offer: Get 1 year of Inman Select for $199SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription
×