Bruce Zipf, chief executive officer and president of NRT, is a real numbers plumber with roots in accounting and today part of a real estate brokerage company that clocked $204 billion in closed sales volume for 2004. Zipf, who took the reins of NRT in 2005, is charged with guiding the company's strategic direction, including finance, acquisitions, marketing, legal and human resources functions. NRT operates under the banners of Coldwell Banker, ERA and Sotheby's International Realty nationally, as well as The Corcoran Group in New York City, the Hamptons, and Palm Beach, and The Sunshine Group in New York City and in Palm Beach. "NRT was built on the premise of associating with the best of the best of real estate companies in major metropolitan markets," Zipf explained. "We associate with firms in a regional location and we can merge and leverage the assets of each of these companies and the result is that one plus one doesn't equal two but equals four." "If you look at the model tha...
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