Industry News

Welcome to the brave new world of real estate

Help-U-Sell leader promotes bundling, lead generation
Published on Mar 22, 2006

LAS VEGAS -- If you blink, you might miss the launch of another real estate technology company. Steve Ozonian, who joined flat-fee pioneer Help-U-Sell Real Estate in January as CEO and chairman of the board, told company employees Tuesday, "We all know there has been a proliferation of new business models over the last few years. There have been more new things happening in the last five years than in the last 50 years." Speaking during a national Help-U-Sell convention in Las Vegas, Ozonian said that technology is giving more power to real estate consumers, and the company must evolve quickly to stay ahead of the curve. "Everything has changed," he said. "All of us know that the Internet has forever changed the way people buy and sell real estate. People feel more empowered because of the Internet. More questions are being asked about the service levels that real estate professionals provide than ever before." Multiple listing systems are in a state of flux -- they are "under more st...

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