Hacker Connect January 16 in New York
An event for and by the real estate tech community

(This is Part 1 of a two-part series.) Why do listings expire? Normally it's because they are overpriced. You may be reluctant to confront these sometimes-unrealistic sellers, but learning to prospect expired listings can keep your income strong for years to come. Even as the Web continues to grow in importance, focusing on the basics is still the name of the game. The term "right now" business refers to expired listings, for-sale-by-owners, referrals, and tenants in occupied listings. Each of these represents the best type of real estate lead -- the person who needs to buy or sell a piece of property now. In contrast, Web leads take six to 18 months to incubate. While Web leads purchase faster once they decide to take action, incubating them can often be difficult. Even though traditiona...