Industry NewsTechnology

More competition for real estate search sites

ShackPrices.com launches in Seattle area

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In the last year, the Seattle area has become one of online real estate's main creative arteries, serving as the headquarters to numerous startups including Zillow and Redfin, as well as established companies like Windermere, John L. Scott and HouseValues. The latest real estate site to trace its roots to this rainy city is ShackPrices.com, which plots home listings in the Seattle area and western Washington state on Google maps. ShackPrices.com went live a few weeks ago, and joins a growing list of sites aiming to simplify the hunt for real estate. Its founder, Galen Ward, has a technical background in mapping and databases and is a contributor to the Rain City Guide real estate blog. Other real estate search sites vying for consumer attention include Trulia, HomePages.com, Realtor.com and the many broker-operated sites that also include listings. "Our goal at the site is to make the process of finding and buying a home easier for consumers," Ward said. Unlike some real estate...