Industry News

An awkward moment

The Davison Files
Published on Jul 17, 2007

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by CareyBot

Kass owns the best local pastry spot in my town. He employs only Dutch bakers -- young men with work visas who spend a year under his tutelage then return to Holland and pass the baker's baton to the next crew.

When he was younger, Kass came here on his own baker's visa. He decided to stay and pursue an American dream. He took ownership of this bakery four years ago. He immediately gutted the place and remodeled -- new showcases, menus. He took the quality of pastry up 10 notches. With two Starbucks within blocks, he knew he had to differentiate.

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