BrokerageIndustry News

Maximizing earnings in a down market

Should agents focus on buyers or sellers?
Published on Oct 12, 2007

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by CareyBot

The real estate market is cyclical. In a seller's market, listings are king. In a buyer's market, it would seem that buyers should be king. Consequently, when listings take forever to sell, should you shift your focus from obtaining listings to working with buyers?

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