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Part 1: Agent challenges and buyer acquisition strategies

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(This is Part 1 of a two-part series. Read Part 2, "How to thrive in 2008.") Could a group of real estate agents write and publish a real estate book in just a week? The answer is "Absolutely!" The Saturday before the National Association of Realtors convention last month, Frances Flynn Thorsen, Steve Kantor and I spoke on a panel for a coaching event hosted by Patti Kouri. Kantor, who is the author of "Billion Dollar Agent–Lessons Learned," came up with the idea of asking Patti's group of agents to help him create a national effort to write a real estate book within one week and have the book in print by the last day of NAR. The book, "Transforming the Market in 2008," was in print the following Friday. Kantor owns www.BestAgentBusiness.com, which specializes in providing agents with virtual assistants. His success at completing this task in just six days is a tribute to the effectiveness of the virtual assistant model. It's also a tribute to all the agents who willingly shared ...