Industry News

Search platform launches with 2.4 million homes

Vast plans to farm out real estate search platform

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Vast, a vertical search company that has established operations in marketing autos and vacation rentals, this week announced the launch of a search platform for the real estate industry. The company offers search platforms for other companies to brand and use -- the company supports Autobytel's MyRide.com search site, for example. On Tuesday, the site featured about 2.36 million for-sale residential properties around the globe, with property information supplied by a range of sources, including RealtyTrac.com, ForSaleByOwner.com and others. Besides residential properties, the site also offers information about for-sale vacant land, commercial properties and farms. While the company joins a crowd of online sites that offer real estate searches, Vast does not intend for its Vast.com Web site to be a consumer destination site, said Ben Clark, who leads the company's real estate business unit. "Vast is not intent on creating a consumer brand," Clark said. Vast will host property ...