Industry News

Too much exposure can be a bad thing

How many photos are overkill for a listing?
Published on Jul 11, 2008

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by CareyBot

Are you marketing your listings with just one picture or are you marketing with 20 or more? Is it possible that too many pictures online is preventing buyers from looking at your property?

The research is clear that having only a single photo of your listings online causes Web visitors to search elsewhere. The challenge is how much is enough and how much is too much? A new study from Point2 Agent suggests that the more pictures you have the better it is.

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