Being a tech-savvy, kind-of-geeky real estate agent, people seem surprised that I am not using video for property marketing or for marketing my services. There is some video on my Web sites but not very much. I prefer to use photographs for online marketing. Photography has been around since 1839, and the first picture was produced in 1827. We use a different kind of technology to produce photographs today, but they remain two-dimensional still representations of what the photographer sees as she looks through the viewfinder. Video is newer, more high-tech, and sexier than photography. Videos are a great way of communicating what a property looks like, in detail, but they take more time and money to create than photos do, and it takes longer to view them. If it took the same a...
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