Company name: vFlyer Inc.

Company headquarters: San Francisco.

Number of offices: 2.

Web site: http://www.vflyer.com.

Contact information: Aaron Sperling, CEO and president, (415) 375-4087, asperling@vflyer.com; Oliver Muoto, vice president of business development, (650) 226-3406, omuoto@vflyer.com.

Company description/overview: vFlyer provides marketing tools for real estate agents and brokers to promote for-sale properties. VFlyer automatically syndicates property listings to marketplaces such as Zillow, Trulia, Yahoo Real Estate, Cyberhomes, AOL, Frontdoor, and Backpage, among others. VFlyer also produces a Craigslist-compatible format that is used by thousands of real estate agents. The company also offers single-property Web sites and widgets, or online applications that can be embedded at Web sites.

Launch date: Beta launched in October 2006, with general availability in January 2007.

Current number of employees: 5.

Total funding to date: not available.

Sources of funding: self-funded.

Management team: Aaron Sperling, CEO and president; Oliver Muoto, vice president of business development.

Origins of the company: The founders met in 2001 when Aaron Sperling sold his firm, Application Park, to Epicentric, a company founded by Oliver Muoto.

Web visitor statistics (average unique visitors per month): 125,000.

Who are your customers?: Real estate agents, brokers, virtual assistants.

Revenue model: Monthly and annual subscriptions.

Profitable yet?: Expecting profitability by first-quarter 2009.

Geographic areas served: U.S.-focused.

Expansion plans and timeline: Continually expanding.

What is unique about your business model?: Whereas many Web 2.0 firms have advertising as a main source of revenue, vFlyer is focused on a subscription model.

What’s unique or interesting about your office?: The company shares an office suite with an eclectic group of startups.

Unique office traditions or rituals: Playing Nerf basketball for lunch

Employees’ favorite nearby restaurant: 360 Gourmet Burritos.

News articles:
Craigslist HTML limits could doom flashy listings
VFlyer offers more options for service levels, pricing
Real estate on the go: from GPS to ZipForms
VFlyer launches wireless tools
Widgets hit the real estate wires

Click here to view more Tech Profile articles.

Information provided by Aaron Sperling, vFlyer CEO and president, and compiled by Pooja Kumar, Inman News.

***

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