Industry News

Real estate and ‘the little things’

Letters From the Home Front
Published on Aug 20, 2008

It's the little things. It's always the little things. They chip away at our sanity, they undermine our focus, and if we aren't careful, they cloud our vision and generally make a mess of our lives. Yesterday, I sat paralyzed at my desk. Those little things were having a big ol' party, and they had accumulated to the point that I could no longer see the fire exit. I was staring down the barrel of one canceled escrow, two new escrows, two others on life support, one new listing, one looming listing appointment, and an inbox that had become its own life form, a Petri dish of spam cells and to-do items multiplying at a logarithmic rate. I have a business plan, and it is involves a big picture, but at present my big picture appears to me as a big, pixelated mess, with each pixel being one of those nagging, little things. Some days I feel like I am living in a Rube Goldberg machine, my business comprised of too many moving parts and arguably over-engineered. I know that systems a...

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