Hacker Connect January 16 in New York
An event for and by the real estate tech community

Everyone has an online reputation. The question is how are you showing up online? The younger your potential client is, the more likely he or she is to search you out on Google, Facebook, Twitter and other social media sites. Today's column takes a fun look at some of the ways that people are positioning themselves in the social media space. Without a trace Many Realtors lack an online presence. When you search their names on Google or Yahoo, their names turn up only on genealogy sites. They don't have a Web site. They may have a Web page on their broker's site, but it includes only their name and phone number. More than 90 percent of all clients use the Web when searching for a home. Sadly for this group of agents, their business will steadily decline as their client base shrin...