Hacker Connect January 16 in New York
An event for and by the real estate tech community

Real estate agents by their very nature are marketers. Some are quite savvy, while others apparently graduated from the Crazy Eddie School of Marketing. Still others are stuck in the vast middle doing so-so marketing and providing so-so results. But all are marketers to one degree or another. Which explains why real estate's love affair with technology is actually a love affair with new marketing. Social media isn't actually a technological phenomenon. The core technology involved with things like Twitter and Facebook are actually ancient. Blogging did not involve any cutting-edge research into artificial intelligence and nanocircuitry. The focus on building real relationships with real people through online methods is a welcome one, but believe an old gamer when I say that the ...