Seattle-based Windermere Real Estate will syndicate all of its more than 30,000 for-sale listings in 10 Western states to, the companies said.

Windermere is the latest member of Zillow’s listings feed program, which allows any broker, multiple listing service or vendor with multiple listings to push them to Zillow automatically. The listings feed program, which launched in November 2007, now feeds data on more than 3.7 million listings to

The partnership with Windermere was the first major addition to the listings feed program since November when, in separate announcements, Zillow said the Houston Association of Realtors and Weichart Realtors would feed listings to

Previously announced partners in the listings feed program include Realogy, Homes & Land, and Prudential California-Nevada-Texas Realty.

Zillow made a splash when launching in early 2006 with automated property valuations, or "Zestimates," and home values and data on millions of homes.

The site’s growing database of property listings improves the real estate search experience for the site’s users, the company said, while attracting more visitors. Zillow claimed 8.8 million unique visitors in August, a 64 percent increase from a year ago.

Listing providers get free marketing exposure for their listings. The listings Windermere feeds to Zillow include property descriptions with multiple photos, contact information for the listing agent, and links back to the Windermere Web site.

The listings will also be accessible using the Zillow iPhone application, which Zillow said has now been downloaded more than 730,000 times since its launch in April.

In releasing an updated version of the iPhone app in June, Zillow said it had been downloaded 402,000 times.


What’s your opinion? Leave your comments below or send a letter to the editor.

Show Comments Hide Comments


Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
Thank you for subscribing to Morning Headlines.
Back to top
Real estate news and analysis that gives you the inside track. Subscribe to Inman Select for 50% off.SUBSCRIBE NOW×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription