I have been thinking a lot about social media lately. Inevitably when I talk to someone outside of the social media/Facebook/Twitter world I always get a few snickers or questions like "does that really work?" Believe it or not, I don’t just cross my fingers and ‘hope’ it works!

Here are some of my thoughts — I know some of these are so basic, but they are the heart of why I wholeheartedly believe in what I do and what motivates me everyday.

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