BrokerageIndustry News

Broker’s book of Beatles business tips

People in Real Estate: Richard Courtney
Published on Mar 28, 2011

Who are the great "thought leaders" of the business world -- the ones whose experiences on the job and in life serve as guideposts for others who aspire to professional greatness? Bill Gates, perhaps? Warren Buffett? What about John, Paul, George and Ringo? That's what works for Beatles fans Richard Courtney, a Nashville real estate broker, and George Cassidy, a recording engineer, who see the Fab Four's success as the "ultimate business case study."They've written "Come Together: The Business Wisdom of the Beatles," which uses anecdotes from the musicians' careers as springboards for lessons to aspiring business people. Image courtesy of Turner Publishing. From making the hard decision to jettison bassist Stu Sutcliffe from the group in its early years ("Be prepared to be ruthless in your assessment of what needs to happen to move your business forward," Courtney and Cassidy write) to rejection by Decca Records (some fai...

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