Hacker Connect January 16 in New York
An event for and by the real estate tech community

NEW YORK -- In a world inundated with information, the role of the real estate professional is to provide consumers with usable knowledge in the most convenient way possible, according to speakers at Real Estate Connect Wednesday. Information overload has been around since the advent of the printing press, but it has never been more available, said Bev Thorne, chief marketing officer for Century 21 Real Estate. "It's constant. Think about our consumers -- it's both terrific and it's a huge problem. There's an accessibility overload, if you will," she said. That means real estate professionals shouldn't worry so much about providing more content or data on real estate websites, but rather offering it in the most convenient, user-friendly way possible, Thorne said. "(Consu...