Industry NewsNews Brief

Reap returns from social media in 2012

Keeping real estate consumers engaged is 'secret sauce'
Published on Jan 12, 2012

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This year, businesses will focus on the fruits of social media marketing, speakers at Real Estate Connect in New York City predicted Thursday.

In 2012, "we will start to see the results of our social media efforts," said Ernie Graham, general manager of social media search platform SocialBios, which Move Inc. acquired in July.