Industry NewsTechnology

Use analytics to grow your business

Data can reveal best strategies
Published on Aug 7, 2012

Get Inman via Facebook Messenger
Our top headlines delivered once a day.
by CareyBot

When Realtors hear the term analytics, many think of website metrics. But analytics "are everywhere, not just on the Web," says Adam Wiener, Redfin's vice president of analytics and new business.

Utilizing analytics can help improve offline marketing efforts, for example.