Industry NewsNews Brief

Primedia to be Trulia’s exclusive provider of multifamily rental listings

Companies are also forming advertising network
Published on Nov 29, 2012

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by CareyBot

Real estate portal Trulia will get all of its multifamily apartment listings from a single source -- Primedia Inc., the operator of a stable of rental sites including and -- the companies said today. Trulia will also sell display advertising and other media products on behalf of Primedia, the companies said.

Trulia CEO Pete Flint called the partnership with Primedia "a major step in solving the fragmentation of the rental market by linking Trulia ...