MarketingTechnology

Build targeted marketing around emotional cues

Analytics can provide insights into online expressions of emotion
Published on Apr 17, 2013 | Updated on Apr 23, 2013

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One of the things I love about where I live is that there is constant opportunity to learn interesting new things. My town has several universities that pull in interesting lecturers on a variety of topics, as well as an engaged and intellectually generous business culture.Last week I had the opportunity to hear Sep Kamvar, director of the social computing group at MIT's Media Lab, speak at seminar hosted by the University of Vermont's Complex Systems Center ...