Irvine, Calif.-based Realty One Group Inc., the seventh-largest brokerage in the U.S. and also a franchisor, has selected Merrill Corp. to power its digital marketing center. The deal gives Realty One Group's 4,500 agents access to customizable, branded business cards, postcards, fliers and brochures they can create and customize for a small fee, and send by email and share on more than 150 social networks for no additional charge. Each of Realty One Group's franchises has its own branded account that places the appropriate logo on the marketing piece when the franchisee's respective agents create one on the platform, said a spokeswoman for the firm. “We are always looking for unique partnerships and believe Merrill’s eStore offerings will enhance our agents’ branding thro...
Jul 5, 2013 by Paul Hagey
May 16, 2013 by Paul Hagey