• When choosing continued education it completely depends on location. The classes offered in New York are not suitable for someone in Oklahoma.
  • I like Brian Buffini and Craig Proctor. You can take their training online or sign up for their classes when they're near your town.
  • My best marketing strategy is social media and e-blasts. Make sure all of your clients follow you on Instagram, and post photos of real estate constantly.

We invited the Twittersphere to tweet questions to Ryan Serhant using #AskRyanSerhant and this is what emerged — with Ryan’s advice added.

1. ‏@JamesDa1 asks: What continued education classes do you recommend for new real estate salespersons?

The answer completely depends on location. The classes offered in New York are not suitable for someone in Oklahoma. But I always tell agents they should continue to train and take classes.

Look at professional athletes — they train and practice far more than they play their game. I like Brian Buffini and Craig Proctor. You can take their training online or sign up for their classes when they’re near your town.

2. ‏@JBaronello asks: How effective do you find cold calling?

As effective as walking into a casino with your life savings and putting it all down on one bet.

3. @ElevateREAL asks: What has been your most successful marketing strategy for attracting new and old clients?

Social media and eblasts. Make sure all of your clients follow you on Instagram, and post photos of real estate constantly. As your clients are scrolling through photos of dogs and bikini models, they will keep passing your real estate posts.

Then, they can tag a friend on one of your posts, which takes far less time to make the referral than the standard phone call.

Do you have questions for Ryan? If so, tweet them using #AskRyanSerhant or @AskRyanSerhant.

Ryan Serhant is a licensed associate real estate broker at Nest Seekers International. You can follow him on Twitter and LinkedIn.

Email Ryan Serhant.

Show Comments Hide Comments
Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
Only 3 days left to register for Inman Connect Las Vegas before prices go up! Don't miss the premier event for real estate pros.Register Now ×
Limited Time Offer: Get 1 year of Inman Select for $199SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription
×