• Allow your center of influence (made up of friends and family) to serve as the base of your prospecting, and you won't have to resort to gimmicks.

The countdown is on — we’re in that long final week before 2016. Your goal for the new year should be to meet or beat your production goals for 2015, and one of the foundational prospecting tools for this is your center of influence, or COI.

Your COI is made up of your friends, acquaintances, relatives and others you know well and can rely on to choose you for their real estate transactions.

To stay the agent of choice for your COI, keep yourself top-of-mind without the cheesy gimmicks that your competitors are using. And always be expanding your COI, lest you run out of transactions to meet your production goals.

Today we’re going to walk you through a step-by-step, 12-month plan that will help you expand your COI and keep you relevant with your contacts for every month of the new year.

We’re going to show you proven, classy ways to achieve this that will help you outshine the competition, become more of an asset to your community and ultimately help you close more transactions in 2016.


Subscribe to Tim and Julie Harris’ podcast on iTunes. To learn about the topics we discussed in today’s show, schedule a call with us.

Tim and Julie Harris have over 20 years’ experience in real estate. Learn more about their real estate coaching and training programs at timandjulieharris.com, or schedule a free coaching call with them at freecoachingcallsforagents.com.

Email Tim Harris.

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