• PublicMLS.com has been put up for sale at a starting price of $125,000.
  • The domain owner thinks it might appeal to real estate players wanting to consolidate MLS listings.
  • It might also appeal to large brokerages among others.

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It’s hard to know what value to put on a domain -- it all depends on the demand.Greg Sullivan, the co-founder of foreclosure.com, should know. He and business partners bought foreclosure.com for $750,000 a number of years ago, and it was worth every penny, he said.Sullivan, who now owns byowner.com and electronicappraiser.com, has just put up his long-held PublicMLS.com domain name at a starting price of $125,000.Jacob Lund / Shutterstock.comHe thinks it might be of interest to a real estate player wanting to bring the MLSs together into one location.NationalMLS.com and NationalMLS.org have recently been put up for sale in a two-domain package for $500,000, which Sullivan believes is quite a “lofty” price.“I have owned PublicMLS.com for many years -- my ori...