• Mary Anne Fitch, owner of Maui Estates International, has sold her company to Hawaii Life Real Estate and joined the business.
  • Leaving her broker/owner role behind, she is concentrating on selling high-end property.
  • She said she is able to focus on the areas of real estate she really enjoys, and Hawaii Life has the advantage of her footprint and network.

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When Mary Anne Fitch sold her high-end boutique business, Maui Estates International, to Hawaii Life, she didn't know much about the vacation rentals side of the Hawaii Life business.But Hawaii Life owner, Matt Beall, made a point of showing her what they did in the rental process - from making a reservation to giving the client instructions about how to get to the place, she said."He's touching you five times over one rental -- they are not going to go anywhere else to buy," said Fitch.Mary Anne FitchShe was impressed."People, after their second or third trip to Hawaii, get inspired to buy here," she said.Having a relationship with a rental vacation company that's attached to a mainstream real estate firm is bound to generate leads for the business.Beall is a...