CNBC announced the network is expanding its primetime lineup with the new original series The Deed, debuting Wednesday, March 1, 2017, at 10 p.m. ET/PT.
Have show producers lost their creative juices with another reprocessed concept, or is this the next ratings buster?
The Deed explores a side of real estate that other property shows ignore — an unflinching look at how fortunes are made in the unpredictable and cutthroat world of real estate flipping and development.
The series features two savvy multi-millionaire real estate moguls — Sidney Torres and Sean Conlon — who, between them, have done over half a billion dollars in property deals.
Torres and Conlon come to the aid of struggling property investors in dire need of help. The projects are failing, and the investors are on the brink of financial ruin. Torres and Conlon will use their own money to infuse the projects with cash and offer their years of expertise to help people faced with losing everything.
The eight hour-long episode series will follow Torres in New Orleans and Conlon in Chicago as they throw distressed developers a lifeline by offering them their own cash and expertise in exchange for a piece of the property and a percentage of the profits.
Once a deal is struck, they’ll stop at nothing to pull these properties out of the red, even if that means firing contractors, rolling up their sleeves and doing the work themselves.
With properties ranging from family homes to multi-unit developments, it will take all of their experience to get them back on track. Developers’ profits can quickly turn to dust, but with the right partner, lives and fortunes can change with just one deal.
About the players
Self-made multimillionaire Torres is a prominent and successful global businessman and entrepreneur from New Orleans.
Torres has established profitable businesses in everything including luxury hospitality, waste removal, music management, crime prevention and real estate. Torres has developed over $300 million in real estate and business development over his career.
After emigrating from his native Ireland, self-made mogul Conlon worked as a janitor until he quickly saw that there was an immense opportunity in real estate and established himself as one of the top real estate brokers in the country.
He is the founder of Conlon and Co., a real estate merchant bank, that is responsible for handling over $1 billion in sales and acquisitions on an annual basis.
Ready to judge?
It’s funny, but being in the business I sometimes struggle watching “real estate” shows. It might be because some of it is cringe-worthy, and I know it also has do with the fact that at times you just want to disconnect.
I have found that when I do sit down and watch a show that is well-produced, I often find something to take away from it.
So, I invite you all to sit in for an episode and try to find a learning point from the show; let’s see if it’s worthwhile enough to watch the next episode.