The end of Facebook's golden era for real estate?

Rates are rising fast as Facebook gives Zillow and Google a run for their money

Over the last five years, Barry Jenkins has used Facebook advertising to grow his real estate business from a solo operation into a 16-agent team. The marketing channel has been “hugely important” for Jenkins, a Virginia Beach, Virginia-based Realtor whose team closed $50 million in sales volume in 2016.