Advertising
Advertising Specifications
| WEB SITE ADVERSTISING | ||||
Product | Pixel Size | Accepted File Types | Max File Size | Animation |
Interstitial | 640 x 480 | .jpg, .gif, or Flash | 60K | 10 seconds max; |
Rectangle Ad | 300 x 250 | .jpg, .gif, or Flash | 30K | 15 seconds max; |
Leaderboard | 728 x 90 | .jpg, .gif, or Flash | 30K | 15 seconds max; |
Skyscraper | 120 x 600 | .jpg, .gif, or Flash | 30K | 15 seconds max; |
Story Tools button | 100 x 40 | .jpg or .gif | 20K | No |
| EMAIL ADVERTISING | ||||
| Product | Pixel Size | Accepted File Types | Max File Size | Animation |
| Rectangle Ad | 300 x 250 | .jpg, .gif only | 30K | 15 seconds max; 4 loops max; animated .gif only |
| Text Ad | n/a | 35 words maximum; one URL only | n/a | |
General Advertising Specifications:
- All creative must be delivered 48 hours prior to flight date to: traffic@inman.com
- All Rectangle ads with a light colored or white background must have a visible border (dark colored line) around the ad to clearly identify where the story or headline ends, and the advertisement begins.
- No animation may exceed 15 seconds. Ads may permit re-initiation of animation through user interaction if clearly labled (Does not include Interstitial ad).
- Flash ads are accepted only as a .swf file with a mandatory "click-through" tag in the file (see below). Click-through URL and back up gif or jpeg must also be provided.
Click-Through Tag Tracking:
on (release) {
getURL(_level0.clickTag, "_blank");
}