Specifications

WEB SITE ADVERSTISING
*Product*	*Pixel Size*	*Accepted File Types*	*Max File Size*	*Animation*
Interstitial	640 x 480	.jpg, .gif, or Flash	60K	10 seconds max; 4 loops max
Rectangle Ad	300 x 250	.jpg, .gif, or Flash	30K	15 seconds max; 4 loops max
Leaderboard	728 x 90	.jpg, .gif, or Flash	30K	15 seconds max; 4 loops max
Skyscraper	120 x 600	.jpg, .gif, or Flash	30K	15 seconds max; 4 loops max
Story Tools button	100 x 40	.jpg or .gif	20K	No

EMAIL ADVERTISING
*Product*	*Pixel Size*	*Accepted File Types*	*Max File Size*	*Animation*
Rectangle Ad	300 x 250	.jpg, .gif only	30K	15 seconds max; 4 loops max; animated .gif only
Text Ad	n/a	35 words maximum; one URL only		n/a

General Advertising Specifications:

All creative must be delivered 48 hours prior to flight date to: traffic@inman.com
All Rectangle ads with a light colored or white background must have a visible border (dark colored line) around the ad to clearly identify where the story or headline ends, and the advertisement begins.
No animation may exceed 15 seconds. Ads may permit re-initiation of animation through user interaction if clearly labled (Does not include Interstitial ad).
Flash ads are accepted only as a .swf file with a mandatory "click-through" tag in the file. Click-through URL must also be provided.