Feb

26
2007

The Secret

An interesting line from a New York Times story this AM: "In Southern California, real estate brokers show the 92-minute movie to motivate sales representatives." The movie: "The Secret". [Of course there is a book: "The Secret".] For $34.95, you...  more...

Listen to the rabbit

Discount real estate firms have always turned to off-beat advertising schemes, as they are rarely capitalized to compete with large firms. Here, a San Francisco broker combines YouTube distribution with the Real Estate Rabbit to make its case.  more...

Know Your Favorite Consumer Trends

David Letterman's "audience participation" is great. He ventures into the crowd and solicits participation from audience members to answer questions on various popular topics. I think a new one for Letterman should be "Know Your Favorite Consumer Trends." In the...  more...

Skip the wires, give me the data

More than a third of Internet users have logged onto the Internet using a wireless connection either around the house, at their workplace or some place else, according to a report today from the Pew Internet & American Life Project....  more...

This is what they teach you on The Apprentice?

If real estate professionals are already questioning your ethics for teaching people to use their credit cards to make down payments on investment properties (see discussion on REliberation.com), do you really want to further antagonize them by "typosquatting" ActiveRain Real...  more...

Redfin: The first year

Redfin, a high-tech real estate company that refunds the lion's share of real estate commissions to consumers, marked its first year in business with the release of a company report which found that its agents tend to negotiate a better...  more...

Hedging real estate and Paris Hilton

At our October Connect conference in Miami, Robert Shiller, the rational man who is an expert on irrational behavior (authored: Irrational Exuberance), spoke about new ways of hedging residential real estate risk. This meeting was an attempt by Inman News...  more...

Year of the Pig 2007 augurs good Real Estate Investment

According to the Chinese Lunar Calendar, it's the Year of the Pig, and Bloomberg News reports the geomancers are saying it's a good year to invest in real estate. Fortune telling is big in Asia... more than half of 1,407...  more...

Do you blog? Move.com wants you

Move.com wants to hire a Viral Marketing Intern. As far as I can tell, it's a fancy title for what is otherwise known as a blogger. Duties include,"Work with Director and Viral Marketing Coordinator to lead and execute online brand...  more...