Recent Articles by Billy Ekofo

Straight outta Inman Connect: What’s next in real estate?

Straight outta Inman Connect: What’s next in real estate?

I spent the last two weeks of January traveling to two conferences, both with their own sets of merits. One advocated for a systematic approach to selling real estate -- consistent scripted calls and presentations and laser focus on growth and scale....
By Billy Ekofo | Friday, February 5, 2016
3 ways to minimize agent turnover

3 ways to minimize agent turnover

Agent turnover happens all the time in real estate. Sometimes it's for personal reasons. Other times, it has to do with money and the opportunity to make more of it with either at a competing broker or somewhere else entirely ......
By Billy Ekofo | Wednesday, December 9, 2015
4 brokerages that are embracing social responsibility

4 brokerages that are embracing social responsibility

Yesterday Inman published "3 reasons to embrace social responsibility." It's about the need for real estate brokerages to embrace social responsibility. I argued that social responsibility is crucial at the brokerage level due to the rise in socially...
By Billy Ekofo | Wednesday, October 28, 2015
3 reasons to embrace social responsibility

3 reasons to embrace social responsibility

Socially conscious consumers (SCCs) are reshaping the way businesses perform and engage in the marketplace. As a consumer group, they care about businesses that are working toward societal benefits for all -- and not just driven by profit ......
By Billy Ekofo | Tuesday, October 27, 2015
4 tips for ICSF novices

4 tips for ICSF novices

This is my humble attempt to provide some perspective for newbies of the future with these four lessons I learned while attending the conference ......
By Billy Ekofo | Friday, August 21, 2015