David's Stories

History may record that technology laid the foundation that brought homebuilders and Realtors together during what real estate development, marketing and sales consultant S. Robert August has called “the fastest market turnaround in 80 years.”

“It’s a new day for homebuilder-Realtor relationships” says Tim Costello, CEO of Builder Homesite Inc (BHI), a consortium of 32 of the nation’s largest homebuilders.

Homebuilders are starting to realize and accept that Realtors control ready, willing and able buyers. BHI’s own market study shows that 84 percent of all homebuyers intend to use a Realtor.

Apr 10
Builders recognizing that general agents control prospects
Mar 27
Commentary: Realtors need inventory, builders need qualified prospects
Mar 6
Agents' commission is protected when they publicize new homes
Feb 13
Study reveals issues that buyers are most likely to be flexible on
Jan 30
Studies reveal buyers adjust their dreams to better fit their budget or lifestyle
Jan 16
Don't let commission-driven parade pass you by
Dec 27
Low inventories magnify importance of new homes, FSBOs
Dec 12