Recent Articles by Leighton Dees

3 things every broker will achieve after adopting an ‘offer gen’ focus

3 things every broker will achieve after adopting an ‘offer gen’ focus

If there's a group of professionals incessantly pressured to generate more and more leads, real estate brokers top that list by a mile. I recently realized, however, that this uber-obsession with just generating leads might have masked the real ingre...
By Leighton Dees | Wednesday, May 13, 2015
3 supercharged tips to prevent real estate client meltdowns

3 supercharged tips to prevent real estate client meltdowns

Who's been here before? Your buyer couple walks into a listing that has been on the market for weeks with no activity. It's the 25th house they've looked at because they haven't been able to find exactly what they're seeking ......
By Leighton Dees | Wednesday, January 21, 2015
Want to hire top talent? 5 interview questions to ask

Want to hire top talent? 5 interview questions to ask

As the role of the modern-day real estate brokerage continues to evolve, intelligent growth is crucial to stay relevant. Based on this, to sustain smart growth, brokers need to make sure they are bringing on the right mindsets with the agents they hi...
By Leighton Dees | Tuesday, December 30, 2014
5 interview questions for hiring top talent

5 interview questions for hiring top talent

As the role of the modern-day real estate brokerage continues to evolve, intelligent growth is crucial to stay relevant. Based on this, to sustain smart growth, brokers need to make sure they are bringing on the right mindsets with the agents they hi...
By Leighton Dees | Tuesday, December 30, 2014