The Battle to Own Real Estate Conversations

With the launch of YourStreet.com today, Zillow's got some new competition when it comes to owning the buzz around local real estate.

Both companies have slightly different approaches; with Zillow chasing real estate professionals to start the conversations, while YourStreet is targeting real estate enthusiasts to jump in the fray.

So the title fight looks like it'll be the Bay Area bruiser versus the Puget Sound punisher for a real estate royal rumble. Are there any other challengers ready to step into the ring?

More on YourStreet at the Future of Real Estate Marketing.

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