Older buyers, sellers don't like 'seniors' label

If you could rename the Seniors Real Estate Specialist (SRES) designation what would it be?

We asked readers that question a couple of months ago and received more than 100 suggestions and comments. The reasons for the initial inquiry vary, but the main point is that many seniors simply don't like to be called "seniors." In addition, seniors and baby boomers are now largely commingled to include any person over the age of 55, while there are different buyer types such as move-down, empty-nest, last-time, retirement and second-home.

more...

To continue reading sign in to your Premium Member account.

Premium Members have full access to all news archives.

Buy Now Purchase 1-year Premium Membership - $149.95

OR

Buy Now Purchase Monthly Premium Membership - $19.95

All rights reserved. This article may not be used or reproduced in any manner whatsoever, in part or in whole, without written permission of Inman News. Use of this article without permission is a violation of federal copyright law.