Power network your way to 'endless referrals' 
Part 2: Business strategies to stay afloat
By Bernice Ross, Thursday, June 29, 2006.(This is Part 2 of a two-part series. See Part 1.)
If you rely strictly on a "by referral" model for your business, you are at the mercy of others in terms of when you receive referrals. If you want to take control of your lead generation, say goodbye to passive referral techniques and say hello to "power networking."
I recently spoke in San Luis Obispo, Calif., and had a five-hour drive each way from Los Angeles.
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