Why you shouldn't prioritize price when selecting tech
Cost is too often used as an excuse to not invest in marketing or technology
by Craig C. Rowe | 7 hours
How to respond when clients demand to know your politics
If you're prepared to make it work despite a potential divide, stay neutral and find common ground
by Bernice Ross | 2 days
7 reasons not to 'carry' the house
Juggling 2 mortgages is rarely a picnic
by Ann Jones | 2 days
Why the term 'Realtor' matters
A response from a broker who's experienced a true A/B test
by J. Philip Faranda | 5 days
Real estate isn't a passion party
Inman readers respond to an article that struck a chord
by Stacie Staub | 6 days
The case for killing the term 'Realtor'
Why is a term that has been part of our lexicon for 100 years so misused? Easy.
by Marc Davison | on Feb 14, 2017
When (not) to post on Facebook
The best window is up to your customers
by Craig C. Rowe | on Feb 13, 2017
6 egregious mistakes agents must stop making
Avoid disappointing your clients
by Laura Ure | on Feb 13, 2017
The problem with real estate chatbots
Why would a homebuyer or seller use a bot?
by Mike DelPrete | on Feb 10, 2017
How property portals are expanding offerings
Moving beyond advertising and into other areas of the home sale transaction
by Mike DelPrete | on Feb 8, 2017
Is the inventory shortage a communication issue?
Evaluate how you reach out to people before blaming the market
by David Siroty | on Feb 6, 2017
Why brokerage offices are no longer needed for great service
Shifting consumer behavior and tech improvement allow great service without offices
by Glenn S. Phillips | on Feb 6, 2017
The MLS and NAR should be held to the same rules as us
Everyone should honor the IDX/VOW MLS rules and the Realtor Code of Ethics
by Bryn Kaufman | on Feb 3, 2017
How being known, liked and trusted can improve your business
Be proactive instead of reactive and on-demand
by Matt Bonelli | on Feb 3, 2017
Why I hate cubicles
Open spaces offer more than elbow room
by Nick Schlekeway | on Feb 2, 2017