More Opinion News

The “full-service” broker-centric real estate model will soon exit the “maturity” segment of its product life cycle and signal the beginning of a 20-year decline. We’ll explore how disruptive technologies triggered the broker-centric life cycle stages and the alternative business model that will replace the established one ...
Last week, I provided thoughts on why some Realtors believe that their dues are in essence a forced “tax” on real estate professionals either because their MLS requires Realtor membership or because their broker requires it as a result of the National Association of Realtor’s broker-centric dues billing policy ...
There are hundreds of real estate-related groups for networking, tech advice, mastermind discussions and just for fun or venting. Wherever real estate professionals gather -- online or in person -- you’re sure to hear similar requests for help ...
Why (not) to worry about 'Brexit'
by Brad Inman
We all know now that Brexit is not the name of a new breakfast muffin being served at Starbucks. Yesterday, UK voters voted in support of a referendum to decide whether the United Kingdom should leave or remain in the European Union. The anti-EU supporters won by 52 percent to 48 percent ...
There are two immense and immediate problems in the real estate industry, and one near-future problem can be solved by the MLS systems acting as the market innovators. But the window of opportunity to execute is nearly closed, and once this opportunity is lost it will never be available again ...
In the past couple of weeks, there has been much discussion about the National Association of Realtors on Inman and social media. It began with an Inman article about NAR staff and volunteer leader compensation, followed by Rob Hahn’s insight into how NAR spends marketing dollars, followed by Teresa Boardman’s thoughts on women leaders at NAR (or the lack thereof), followed by Hahn giving his thoughts on the women who NAR should consider as their next ...
The Inman Innovators I'd hedge my bets on
by Craig C. Rowe
Inman's Innovator Award finalists have been vetted and named. It's an exhaustive list of everything and everybody currently making waves in this ever-evolving line of business. I think some of these waves will make for a better day in the surf than others. ...
The real estate industry is no cold prospect to reality television.First, the general public absorbs shows of the HGTV variety that vastly oversimplify the homebuying transaction (looking at you, House Hunters). And then you've got those show characters who just make the profession look bad. This season of "The Bachelorette" is a timely case in point ...
Remind me, why am I a Realtor?
by Mike Biundo Jr.
A recent revealing Inman article, "Where NAR spends its money: Employee compensation," showed that around a quarter of the near $200 million in dues from the 1.1 million Realtors goes to pay the salaries of just 300-plus National Association of Realtors' employees. This makes me question more and more, what am I even paying to be a part of ...
A few tech updates in the real estate world this week highlight the burgeoning field of digital transaction products. Plabro, an Indian app with 10,000 users, streamlines broker-to-broker communication about listings and buyer needs -- and these services will soon be available on U.S. soil. In addition, real estate forms software program zipLogix and electronic signature services provider SIGNiX recently announced a three-year extension of their relationship ...
In this monthly column, Anthony Askowitz will explore a hypothetical Miami real estate situation from both sides of the broker/agent dynamic. This month’s situation: A tech-savvy and successful Miami agent is concerned about his/her web site, its ability to serve hearing and visually-impaired customers, and the legal ramifications that can follow ...
Zillow: A study of market positioning
by Creed Smith
In a very crowded and confusing marketplace, defining who you are and what you represent to your customers has to be summed up with a single thought -- by them, not you. This is your "position" in the marketplace. The way you outwardly portray yourself is your image, and how the market perceives you through your actions is your identity. The congruency or disparity between these two makes or breaks you in a competitive environment ...
This past week, readers reacted with outrage to the article about how National Association of Realtors top employees and board members are compensated. Several people suggested that NAR’s top brass gets paid too much ...
I’ve been really, really busy with a project I’m getting ready to announce/roll out (speaking of which, if you’re an association executive or association leadership, I’d like to chat with you) but I couldn’t help but chime in on a minor storm in a teapot that Inman brewed up recently. I speak of the article called “Where NAR Spends Its Money: Employee Compensation” in which Inman dug through the Form 990 that the National Association of Realtors (NAR) has to file as a non-profit organization ...
You turn on the television and see another mortgage ad from a big-budgeted national mortgage company telling consumers they only need to push a button to get a home loan. That might be a great message for a homeowner considering a refinance, but if a homebuyer seeks a loan from an online or toll-free lender in today’s market, it can be a disaster. ...
Where are your ethics?
by Sue Benson
Let's talk about ethics for a moment. It’s time for some confessions. I’m going to be honest. Hold on to your seats. OK, are you ready? This is it: I swear. I mean to say, I have a potty mouth, and sometimes I swear like a sailor. But that’s not all. I know, what else could there be ...
Once information is out of the bottle, it is like a genie; it is not going back in. The proliferation of content marks the first wave of innovation in the sector. Now, we are seeing the emergence of models taking this a step further by leveraging technology and improved information flow to facilitate transactions in different ways. Let me briefly walk you through the evolution as I see it and what I see coming next ...
So your tech failed you -- figure it out
by Teresa Boardman
I can’t call myself a digital native because that term is reserved for people who are the same age as my adult children. I’ll just say that I have had internet access in my home since the 1980s, and I fully appreciate the difference between a 300 baud dial-up modem and a 1,400 baud dial-up modem because that is all we had back then. Technical problems and issues are as old as the technology, and often, I have had to be my own tech support ...
If you are a real estate agent or mortgage lender in Texas, you may have some great opportunities to grow your business in the future while helping the state’s growing Hispanic population become homeowners ...
Anyone who has read Seattle Bubble for any length of time knows that I am not exactly Zillow’s biggest fan (to put it lightly). However, I like to keep an open mind. Therefore, I’m happy to present a point-counterpoint on the topic of Zillow’s value in the real estate marketplace. ...
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