Opinion
Not crazy about buyer love letters? A great lender can reach out to the listing agent on a buyer's behalf to offer information and reassurance
by Rick Guerrero Jun 5
Opinion
In his first column for Inman, Jay Papasan, the co-author of 'The One Thing,' says that while Inbox Zero is held up as a productivity ideal, it's not necessary for streamlined email management
by Jay Papasan Jun 2
Opinion
While AI has the potential to automate and certainly enhance many aspects of the real estate industry, it is unlikely to replace human agents completely anytime soon
by Ken Sisson Jun 2
Opinion
As community life and face-to-face interactions become more rare, door-knocking as a lead generation and nurturing tool becomes even more powerful
by Ernesto Vargas Jun 1
Opinion
Tech stacks can be a challenge and the cost of keeping up with new technology can be a burden, RAMUS Real Estate broker-owner Erica Ramus writes in response to our inaugural proptech poll
by Erica Ramus Jun 1
Opinion
It's time to take a hard look at your organization, and the way you do business, so that you can flourish in today's market
by Craig Reger Jun 1
Opinion
For agents, sharing these programs with those who would not normally qualify for a traditional conventional loan can be a huge lead generator for their business for many years to come
by Bernice Ross Jun 1
Opinion
Portal competitors are shelling out big money in an effort to dethrone Zillow, but do they stand a realistic chance?
by Mike DelPrete May 31
Opinion
Start infusing your personality and perspective into your social media content to connect with your audience and increase engagement
Opinion
Focusing exclusively on monthly payments can mean borrowers lose sight of the advantages, and drawbacks, of various loan products
by Bernice Ross May 30
Opinion
Instead, look for simple and meaningful ways for your real estate business to acknowledge Memorial Day respectfully
by Jessi Healey May 26
Opinion
Mosaik is the third product of late to put a true emphasis on the client experience, a trend finally being seen as critical because of a number of macro-consumer movement
by Craig C. Rowe May 26
Opinion
Stay, go or go back? When you’re not content with your current brokerage, it can be tough to choose. The Agency’s Farah Levi gives guidance on what to consider before making a major move
by Farah Levi May 25
Opinion
While NAR plans to add new checkboxes for agent safety, they're leaving out some of the most common (and messy) hazards that agents face
by Teresa Boardman May 24
Opinion
There's been a lot of talk about the FHFA's fee increase, but this economist thinks that, for the most part, it's much ado about nothing
by Matthew Gardner May 24
Opinion
OpenAI has unveiled its official iOS application for ChatGPT, the company's AI chatbot, allowing you to create content while you're out and about
by Katie Lance May 23
Opinion
There's always a way that agents can position themselves for changing market conditions, and brokers can facilitate that process
Opinion
Digital marketing specialist Joshua Jarvis offers his feedback on Realtor.com's new AI tool. While he applauds the attempt, he says it's a swing and a miss
by Joshua Jarvis May 23
Opinion
The idea here isn’t new, as Roomy, BoxBrownie and a number of others have worked in this space for years. But Virtual Staging AI (VSAI) combines purpose-driven usability without any upsell
by Craig C. Rowe May 19
Opinion
Although the bombshell commission lawsuits are scary, Inman contributor Chase Williams writes, it's time to focus on the things you can control and move forward
by Chase Williams May 19