Opinion
Be sure to always ask if the other agent has promised anything that you haven’t. That will be your opportunity to counter any lies with truth
Opinion
As an industry, we should stop obsessing over things we can’t or won’t fix and take a look inward at the things that make us special as individual agents and organizations. Here's why
Opinion
This week, Byron Lazine and Nicole White discuss the new showing platform Instashowing, Redfin’s acquisition of RentPath, and Kim Kardashian's and Kayne West's divorce.
Opinion
A powerful tool for developers and new construction sales teams, Imerza is taking property rendering and real estate data visualizations to the top floor
Opinion
Although some associations attempt to advocate marginalized voices, the stated intent is often far from the actual impact. Speaking up to seek accountability for authentic justice, equity, diversity and inclusion is what this moment requires from us all
Opinion
Although some associations attempt to be a beacon of belonging, if you whip out a magnifying glass, it is glaringly obvious that these diversity and inclusion councils are in name only. Here are the ramifications of that
Opinion
The mercurial Keller Williams founder Gary Keller still operates like a cowboy, running his sprawling global enterprise as he sees fit
Opinion
Tools such as Instagram Reels, TikTok and YouTube Shorts are becoming invaluable to real estate agents — especially because they're free. With a few of these best practices, you can ramp up your views and grow your well-deserved audience through short-form videos
Opinion
Ever wonder what exactly the National Association of Realtors does for you? Here’s how I went from vocal critical blogger to NAR defender
Opinion
Looking for a little clarity on the news? Windermere Chief Economist Matthew Gardner dives into February's housing data releases and predicts how the market will fare
Opinion
The real estate industry's tight grip on the consumer, the listing and customer data is loosening as choices for the public continue to grow
Opinion
This week, Byron Lazine and Nicole White discuss Brad Inman’s reaction to Zillow acquiring ShowingTime, buyer's regret during the health crisis and fair housing policy regarding buyer letters
Opinion
A NYC-based 360-degree tour provider adds a few sharp touches to make its offering stand above others on the market. With 4,700 tours in NYC, company plans call for expansion to Miami and LA
Opinion
Growth requires a bit of suffering — and that's OK. The next time you are about to embark on a new challenge, ask yourself: What you are willing to do to accomplish your goals?
Opinion
Does everyone in your market know who you are? If the answer is no, then you have serious work to do to get your name out there. Here are few things you should (and shouldn't) do when building your real estate brand
Opinion
With today's tight inventory and so many people wanting to buy homes, this often-overlooked group may be the answer to unlocking a slew of listings in 2021. Here's what you need to know
Opinion
To work in harmony, the broker can also encourage a safe space culture where differing points of view are respected
Opinion
Zillow delivered tangible value to agents while the legacy industry stood still. Now, Zillow has become the industry's octopus, its tentacles reaching everywhere
Opinion
When the pressure's on, every move you make matters. Agents need to finish strong to ensure that the transaction gets all the way into the end zone
Opinion
Our industry needs to better understand the economic equation of iBuying. The request is simple: Have an honest, upfront conversation about profitability
