“A 2% reduction in negative word of mouth boosts sales growth by 1%”
- London School of Economics and Political Science, “Advocacy Drives Growth” Study more...
Did anyone submit a video to "2009 REALTOR Party Video Contest"? I thought it was a cool idea and a great marketing opportunity. Winning video is featured at NAR this November in San Diego.
We had a great story about a single mom utilizing the credit. Here's the link:
http://www.youtube.com/watch?v=w5ckAxYRg5o
Is it time to update your web technology?
Are you ranking at the top of the search engines for your area?
Join Web Strategy and SEO expert Riel Roussopoulos as he walks through best practices for website technology.
How to use on and off site blogs to improve your SEO
Social Engagement tools, are your visitors engaging with you?
Social Marketing Automation
If you're looking for a platform that can help you grow your business online, you won't want to miss our live webcast.
For more info on times and dates.
Visit: http://agentxl.com/live
Missoula MT Sept 8, 2009 - Agreements with Intermountain MLS of Boise and Northwest Montana Association of REALTORs in Kalispell, plus two others, continue to grow Goomzee’s nationwide footprint. Goomzee®, a leading text message marketing and lead generation provider that connects buyers and sellers in real time, announces agreements with four more multiple listings services. more...
Below is a press release from my company, Goomzee. It was syndicated this very morning and discusses our latest product enhancement: Drag & Drop Photo Re-ordering. more...
I'm running a charitable 5k race in about a week. The charity gives funds to families with children in wheelchairs to build ramps and so on to make their homes better. Since I'm a real estate technology partner (aka evil vendor) I figure it's a good way for me to do something direct for people and for the housing market. Even if it seems small in the grand scheme of things, it isn't small for the homeowners though!. more...
If you'll take the time to review everything that is laid out in these video's and free report, then you will absolutely dominate your market area when it comes to selling property at the highest possible price in the shortest period of time: http://www.simsprofits.com/?1008344 there is no question about it.
I am so pleased to announce to everyone that our dream has become a reality, Skirts In Dirt has launched our blog, http://www.realestateskirts.com/. I hope that you all will take time to browse our blogs and tell your friends about this great new professional and personal network for women in real estate.
Everyone knows the importance of having ‘hyperlocal’ content on your blog, but how many people, I wonder, recognize the importance of being ‘hyperpersonal’? Last week I was tasked to uncover some hyperlocal blogs in our current clients’ markets. Most ‘experts’ will say the best way to get on another blogger’s radar would be to lurk around the site until you find a post you feel comfortable commenting on. But I must say that I am not a fan of waiting, plain and simple. more...
We've been testing a way to both be environmentally friendly while also building the lists of our clients.
We'll be deploying it again this weekend at an open and are expecting even more response this time.
Check out the video post for more info.
It's basically an autoresponder that is preconfigured for the listing details
http://rem20.com/blogs/internet_marketing/2009/5/24/eco-friendly-agents-...
You can try out our solution if you're interested, its' built into it
Still prelaunch, though we have several agents on it already.
http://agentxl.com/a more...
Last week’s team meeting produced an interesting tale of ‘overpricing woe’. The parents of one of my associates listed their house in mid-2006 at $590,000. The inaccurate list price was determined by their real estate agent, and the property sat on market for nearly 2 years, suffering a price drop of almost $200K. By the time my co-worker’s family unloaded the property, they had to settle for only $400,000; this unpleasant situation could’ve been avoided if only it had initially hit the market in the correct price range. more...
Hey everyone,
I just wrote a new column talking about recent search engine trends and how you might want to adjust your SEO tactics. For many of you, it probably won't be an adjustment or much of one (if you're here in the marketing 2.0 thread you're probably already doing a lot of the best practices).
http://cli.gs/t8r7Bd
I hope to see you all at Connect soon!
g
Please watch this video blog post where I show you how to use this killer new software that sucks new leads from craigslist, kijiijii and backpage with just a few clicks of the old mouse button.
http://rem20.com/blogs/internet_marketing/2009/6/12/highly-targeted-real...
According to Google Adwords there were 1.2 Billion real estate related searches in 2008. No-one doubts the growing power of the Internet and the increasing number of consumers searching for properties online.
So now, more than 2,600 geo-targeted domains names, the self-proclaimed largest real estate listing domain portfolio in the world, is for sale. more...
I am in no position to stand on a soapbox and preach a “How To” on revitalizing the real estate market. I can however let you in on today’s most un-secretive, yet still ambiguous headline that stands to be one of your greatest selling tools for 2009: The $8,000 1st Time Home Buyer’s Tax Credit. more...
I have just learned of a farm available in Missouri near Ballwin. It is 226 acreas with a 4 Bedroom, 1.5 Bath 2,720 sq ft home built in 1910. It has a large barn w/stable. It would make a great family farm to pass down to future generations or a great summer campground. It is listed for $4.9 Million Contact me at lisa.mcknight@century21.com to refer a client for this property.
Real estate investors are the most active buyer in the current markets. They account for more than 1 out of every 5 real estate transactions,and 75% of their purchases are single family homes, condos, and townhouses.
What are you doing NOW to grow your business with investor clients, and what actions can real estate professionals take to make investor clients want to do business with them? more...
•1. Meta Title
Create your title using keywords and your farming area. Do NOT use ‘Home Page', ‘Index Page', or just your name in the title of your webpage. Use different titles on different pages to increase your exposure in the search engines for different search phrases. Keep this UNDER 70 characters in length.
•2. Meta Keywords more...
The recent Earth Day gave the green revolution another shot up the arm. When Earth Day started in 1970 a large number of people (20 million people one country) had already committed to celebrate it. Since then that number has exploded to 500 million (175 countries); about 7% of the world’s population. more...
Just curious what agents think is a better spend (or what would you rather... pay for advertising? or pay referral fees for business closed?)
If you could take a second to answer the survey here, it's just 5 questions and there is a little thank you bonus at the end for taking the time.
http://rem20.com/blogs/internet_marketing/2009/5/03/commissions-vs-refer...
Your input is appreciated.
Passing for someone in my network.
Award Winning Virginia Winery for Sale ($1,790,000) - Tremendous opportunity for those who have dreamed of owning their own winery/vineyard/farm. www.savoy-leewinery.info more...
Engel & Völkers has just assigned its 555th license with the signing of the license region for Beverly Hills, Bel Air and Westwood by Michael Giorgio. He plans to open his first Engel and Volkers residential real estate shop in July 2009. more...
“It is impossible to predict the future.” That’s a statement I have made hundreds of times, both from the stage as well as in print.
Yet considering the most likely scenarios and then preparing for them lessens the shock when some variation of any prediction does materialize. Being caught off guard is just foolish. Why would you fight the future? The future is coming, no matter what. " more...
Starting March 1, investors can once again own and finance up to 10 individual properties and get Fannie Mae backed loans. Previously, an investor with 5 properties, great credit, and documented income could not finance an investment property without bringing in a partner or resorting to creative financing methods.
Undoubtedly, investors who had been halted by the limit are in a position to buy now.
In lieu of this, we started March Marketing Madness (a stimulus aimed at helping agents with these emerging investors). In alphabetical order, here are some tips we have: more...
Whether you own a small real estate office or a franchise with multiple offices, real estate brokers have much in common with other small business owners during these difficult economic conditions. This economy affects all businesses and it doesn’t really matter if you are the local hair salon or the major department store, current market conditions are tough. more...
There's been a loud hullabaloo in the industry lately concerning IDX feeds. Unfortunately, the staggering amount of people who are unreasonably excited about IDX is equaled and possibly even surpassed by the amount of folks who couldn't tell IDX from their own left hand. I myself was included in the ranks of the un-knowledgeable until I received enlightenment not twenty minutes ago. Now, verily do I pass unto you: more...
Imagine answering the doorbell some Saturday morning only to be met by a process server who is prepared to deliver a blow that has the potential to wipe out your life savings and create havoc and stress for months or even years to come. more...
A few weeks ago, while driving down California’s sunny coastline, my sister asked me what made me different from every other telemarketer in America. You know who she was referring to: those guys that only seem to call between 6 and 7 p.m. offering you authentic, discount Cuban cigar bundles straight from the tropical beaches of New Jersey. At the time I wasn’t sure how to respond. But the crisp weather of my native Missoula Valley has since jarred my brain into production, and I am now equipped to answer my sister’s query. more...
Last week's webinar rocked! By popular demand, we're doing it again tomorrow, Friday 2/13 @ 2PM EST/ 11AM PST for those who missed it. The discussion will be broken down into the following:
* Why are RE Investors important to me?
* How can I be successful with RE Investors
* What does TReXGlobal do to help me?
You might spend hours blogging, on social networking sites, SEO, etc...
Spending 30 minutes to learn if you are marketing to investors correctly is well worth the investment. more...
It’s the first week of February and the time my annual Swanepoel TRENDS Report is released. The 160-page annual publication announces the official list of Top 10 trends, strategies, innovations and changes shaping and changing the business of real estate.
For the last several years we have been summarizing the events of every year and forecasting the most likely shifts in the industry that could impact our industry. We have discussed topics such as the sub prime and housing meltdown (detailed back in December 2005), the growth in global real estate sales and activities and even non-U.S. based companies expanding to the U.S., mortgage fraud, identity theft, the growth of online education, the growth of social media and blogs, and many more.
Here are some of the top 10 Trends included in this year’s Report: more...
Happy mid-January, from Sunny San Diego! Unfortunately, the Inland Empire’s falling median home price is a harsh antithesis to the joyous sunshine that is causing the glare on my computer screen. A major headline in NBC-LA’s evening newscast last night, DataQuick statistics highlight a 35% drop in SoCal home prices since December of last year. The San Diego-based research company reported an MHP (Median Home Price) of $278,000 last month for the six-county region of Southern California. This figure contrasts harshly with December, 2007’s MHP, a dazzling $425,000. more...
To everyone at Inman:
I am not dead or dying.
But zero hour is here.
Very soon, there will be a new face for Obeo here at Inman. Please welcome the new guy as you did me.
And of course, it would be my pleasure to rejoin you as myself-if you can stand me as that and will have me back!
My hew contact information is below.
Hope to see you here, there and everywhere!
Steve
Steven Stearns
Social Network Building
Anyone.Anywhere.Anything.
Content Creation Consulting For Commerce, Creatives and Citizens
shsworks@sbcglobal.net
920-691-6030
Join me at: more...
Grab this free report that shows you how to make your real estate business go viral.
Viral Listings Report
Half-empty or half-full? Ethereal vengeance or a blessing in disguise? Whatever your view of the industry’s recession, know this: Those who can, will. Those who can’t will cease to be. And simply put, those who can are the agents who are most effective at self- and time-management. Economic duress will weed out the sun-dried agents in your office that aren’t producing, leaving more on the plate for those of you who are hungry and harbor a willingness to manage your time effectively. more...
In 2007, Forbes Magazine published a list of the 9 most commonly aroused fears. Included on the list were spiders, snakes and bats (oh my!), confined spaces, heights, and public transportation. Surprisingly, there is something else that most people fear more than death: public speaking. Apparently, many out there are afraid of embarrassing themselves in front of large groups, especially in a business setting. Who knew?
Well, don your backpack and grab that Batman lunchbox, ‘cause we’re going to speech school! more...
As we reflect and get ready for the Year-End and look forward to the Year-Ahead,
we at The Real Estate Investor Network(REINclub)
wish you a NEW YEAR 2009 filled with the best of
health,peace,prosperity,full of hope,abundance,and
resolution to make this the best year ever (in profitable
investing especially in real estate).
Happy New Year!
Susan Ordona
http://susan.reinclub.com
http://www.reinclub.com/susan/warondebt.html
“Team RTV understands that although we are in the virtual tour industry, we are first and foremost in the marketing business. Our marketing department has been hard at work to not only integrate incredible marketing features such as this, but also to coach our more...
There are many different ways to cultivate relationships with investor clients, and a lot of it starts on the phone. Accomplishing a productive phone call can be difficult for those who are a little less experienced with marketing to investors.
How do you talk to investors? As we all know, if we can't get beyond a phone call, we won't get very far at all... What things have you seen that have worked?
I received a few emails indicating surprise that I included micro blogging (Twitter) on my Top 10 Events impacting Real Estate in 2008 so I thought I would provide a little more information for those that are not that familiar with the concept of short text-based 140 character posts. more...
I'm setting a goal to meet as many people as I possibly can at Inman NYC.
If you are going, will you please send me a message in FB or
send DM in twitter to @mattfagioli.
Or, I guess we could just do the old fashioned email :)
matt@diamonddwellings.com or cell 678.414.5991
If you see me there, please say hello.
See ya there!
When I began plotting out this week’s post, the topic I had in my sights was a how-to on home staging. But then I remembered, “Hey, it’s Christmas tomorrow. Nobody wants to hear about something that might resemble work.” Sadly, by the time I had this realization an hour of research had been logged and I had a full page sitting before me of transcribed brainstorming. Well, “waste not, want not,” Mom used to say. more...
Hey everyone,
I've got a blog at www.Realty.com/blog and my whole question to everyone is what is most important to you when it comes to blogging? Is it for the links? Is it to make your main site more reputable? Is it to build a community (with comments)? Is it everything?
I find I oftentimes have quality content but not enough time to actively promote it within the community. I would love to build some sort of Real Estate blogging network and I suppose that's why I'm on here.
Would love to hear from fellow bloggers and check out your Real Estate blogs as well!
Cheers!
As part of the annual Swanepoel TRENDS Report that is published every year during the first week of February, the research team wraps their four month study of the real estate industry by announcing the top 10 Newsmakers, Events and Trendsetters for the year.
The second list to be released is the top 10 events that during 2008 had the largest impact and influence on the real estate brokerage industry. more...
So,
Do you need a Kevlar vest, a shovel or...?
http://obeoman.blogspot.com
Steve
Obeoman
