Technology, Tools and Tidbits

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Learn new technology, tools and tidbits available in the real estate industry today.

This group is to discuss all of the technology, tools and tidbits within the real estate industry today. Feel free to share your thoughts, ideas and whatever strategies you use to incorporate technology into your real estate business.

Apr

28
2008

Your top 3 marketing tools you can't work without

Alright, we all have our favorite, and most effective technology tools. However, your favorite may not be your most effective, and your most effective might not be your favorite. But they do something for your business and you would definitely miss having them if they were to disappear one day.  more...

Apr

24
2008

Apr

18
2008

SocialSpark.com - Will it be relevant to the Real Estate Industry?

I'd like to see what everyone thinks about this service. Will it be relevant to Real Estate? The site is www.socialspark.com

The service, as far as I can tell, connects businesses and bloggers. There are two main components to the site:

1) Bloggers - they build a profile and can have others rate them on their previous work or experience (similar to LinkedIn profiles), and

2) Businesses/Services - they post their blogging needs on the site and have bloggers bid to write (market) about their brand or service.  more...

Apr

16
2008

Craigslist Limiting HTML

Since I think just about everyone uses craigslist to market their listing I was wondering what everyone thought of Craigslist's proposal regarding html?

Basically what they are saying is:
"Unfortunately, much of the HTML in postings these days is used by spammers for harmful purposes, such as cloaking spam links, embedding false keywords, and overriding the flagging system."  more...

Apr

10
2008

What's Your Great Idea?

We just started this group and want to get the idea juices flowing!

Do you provide or know of a great tool or service to help those in the Real Estate industry flourish? We are hoping for some truly successful, original, cutting-edge, and creative ideas and services.

Does anyone out in Inman world want to throw their idea, service, or tool into the ring?  more...

Apr

4
2008

Real Estate Photo Philosophy - Phact or Phiction

This morning Realtor.org posted an RISMedia article on the importance and benefits of presenting listings with photos. Their research identified the DOM shortens from 70 days with one single photo, to 40 days with six photos. Not only did the DOM shorten, but the listing actually sold closer to the asking price with just one photo.

Check this out for yourself!
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Daily Real Estate News | April 2, 2008

How Photos Help Sell Homes  more...

Mar

31
2008

Were you one of Verizon's 20 billion in February?

As popularity continues to increase, I wanted to share Verizon's press release information regarding their nearly double growth in text messages sent in just 6 months. We are beginning to see the increase of national advertisers using this marketing tactic to reach more of their customers in a more personal way, by using their cell phone; something that rarely leaves their sight.

As posted by Fierce Mobile Content 3.31.08:  more...

Mar

26
2008

Do you Twitter and how is that working for you?

I don't Twitter yet, but I'm probably going to fairly soon. I've heard it described as an "ambient community" and I'm intrigued by that concept but not sure how it translates practically for real estate agents. Any agents out there Twitter and how do you find yourself using this in your business? Do you use Twitter IM screen or mobile app predominantly? Do you use Twhirl or any other app for Twitter and how? Thanks for any comments. I'd like to advise our real estate agents in the future...

Mar

17
2008

www.1234yourstreet.com - What's the value of this service? Am I missing something??

This morning I was in deep thought about the newer service available, which allows you to create an individual domain for each of your listings. As the domain name, you list the address of the home, then hang a sign rider at your listing with the website address: ex: www.1234yourstreet.com  more...

Mar

12
2008

Wordpress as a Brokerage site.

Can anyone here point me to a real good example of a brokerage using WP as a company site? You know, something more along the lines of having static pages with great graphics and a blog incorporated.

Mar

7
2008

Mobile Phones, Mobile Advertising and Real Estate - an Overview

age demographic using text messaging continues to rise as well. It’s not only the younger generations that are using it anymore. The older generations are finding the ease, and some find that the only way to get a hold of their kids.  more...