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Real Estate Agent

Joined 10/08/2008

Jennifer Mackay

Panama City Real Estate

Keller Williams Success Realty

Send Email | Website

(850) 392-1700

As a Keller Williams Success Realty Real Estate agent and REALTOR® working in Panama City Florida, my mission is to provide the public with the finest Panama City Real Estate services available!

It is my belief, the future of Real Estate sales will be maintained and driven by the online power of the consumer. It is in keeping with this methodology, I have created a state of the art website, Panama City Florida Real Estate with the public needs in mind. Filled with quality features such as:

* Customized Bay County Florida MLS Search
* Neighborhood Property Mapping using Google Maps
* Customer oriented forums for questions and answers
* Area events and Calendar guides for Bay County
* Online Newsletter

As well as a host of other features all provided free of charge, as a customer service to Real Estate shoppers and consumers everywhere.

My Blog: Panama City Real Estate for Everyone is a guide for local residents, first time home buyers as well as those experienced in the home buying and real estate investment arena. With detailed instructions and tips on the home buying process, my customers and the public as a whole have all the information needed to purchase a home with confidence.

My Comments

  • Bob, Thanks for the article.
    By Jennifer MackayJuly 22, 2009 - 9:52am

    Bob, Thanks for the article. I often find it surprising that agents using social media forget that time is a cost factor. After all, what we do for a living is very time consuming and we have to manage and budget our time wisely to be effective and successful. Your article emphasizes the need for due diligence in our daily business activities. Best wishes. Jennifer Mackay is a Keller Williams real estate agent and team leader providing guidance on many aspects of the Panama City, Florida real estate market. Visit her at Panama City Real Estate

  • I completely agree with the
    By Jennifer MackayNovember 3, 2008 - 1:17pm

    I completely agree with the others regarding the sound.. it is very annoying. If you must have the sound, provide a way to turn it off for your visitors. In addition that long list of areas IMO is a waste of real estate. Target market a few local areas, and create individual pages for each of these areas. One thing I have learned from the company that manages my website is: the most important thing to remember when creating a website is to create it for your visitors. Good content is what your visitors want so give it to them. They want to search for real estate so make it easy for them. You have links to items such as Salary report with a page "What are you worth". Are you selling real estate or are you in human resources? If you're offering a career change then have a "join us" page. My suggestion is to take a step back and examine your site from your visitors perspective. If you are unable to do this, because you are too close then have a friend who is not in real estate do it for you. As real estate agents we have to remember that our business is to sell real estate. We are not website designers nor do we have the time to devote to becoming website experts. Given that, you may want to look into hiring someone to help you. There are many companies out there that are reasonably priced that can help you get started. Some will also train you to do things your self. My webmaster has brought my site from obscurity to the #1 site in my area for many search terms. Contact him and see if he can help you: www.cochran-consulting.net. Jennifer Mackay is a Keller Williams real estate agent and team leader providing guidance on many aspects of the Panama City, Florida real estate market. Visit her at Panama City Real Estate

  • I completely agree with the
    By Jennifer MackayNovember 3, 2008 - 1:16pm

    I completely agree with the others regarding the sound.. it is very annoying. If you must have the sound, provide a way to turn it off for your visitors. In addition that long list of areas IMO is a waste of real estate. Target market a few local areas, and create individual pages for each of these areas. One thing I have learned from the company that manages my website is: the most important thing to remember when creating a website is to create it for your visitors. Good content is what your visitors want so give it to them. They want to search for real estate so make it easy for them. You have links to items such as Salary report with a page "What are you worth". Are you selling real estate or are you in human resources? If you're offering a career change then have a "join us" page. My suggestion is to take a step back and examine your site from your visitors perspective. If you are unable to do this, because you are too close then have a friend who is not in real estate do it for you. As real estate agents we have to remember that our business is to sell real estate. We are not website designers nor do we have the time to devote to becoming website experts. Given that, you may want to look into hiring someone to help you. There are many companies out there that are reasonably priced that can help you get started. Some will also train you to do things your self. My webmaster has brought my site from obscurity to the #1 site in my area for many search terms. Contact him and see if he can help you: www.cochran-consulting.net. Jennifer Mackay is a Keller Williams real estate agent and team leader providing guidance on many aspects of the Panama City, Florida real estate market. Visit her at Panama City Real Estate