Jill Hoffman

Vice President

Clive Hoffman Associates

Jill Hoffman’s experience includes a wide variety of public relations and integrated marketing skills gained over 15 years working across a range of specialties, including real estate, automotive, consumer and high-technology, lifestyle brands and healthcare. This diverse experience allows her to deliver strategic, comprehensive programming to clients. As vice president of Clive Hoffman Associates, Jill’s day-to-day activities include working with the media and other influencers to reach target audiences, writing and dissemination of press and collateral materials, creating ads and direct mail pieces (newsletters, postcards, etc.), preparing award entries for industry recognition (e.g., AIA awards) and securing speaking platforms, among other responsibilities. Jill’s other skills include issues/crisis management, brand positioning/repositioning, Web site development, special events creation and management, trade show support, investor relations, community relations and coalition building. Brands that have benefited from Jill’s counsel and execution of tactics include: General Motors, OnStar, Nike, Namco Hometek, Mattel, Allergan, Blue Shield of California, DePuy Orthpaedics, ZLB Bioplasma (ZLB Behring), Advanced Medical Optics, IHOP and JDate. Jill’s results have been recognized with several national SABRE (Superior Achievement in Branding and Reputation) and national/local PRSA (Public Relations Society of America) awards, including “Best in Show” in 1999 from PRSA Los Angeles for Pac-Man World: 20th Anniversary, Namco Hometek’s twentieth anniversary Pac-Man videogame for Sony PlayStation and again in 2006 for IHOP’s National Pancake Day celebration. Jill graduated from UC Berkeley with a Bachelor of Arts Degree in Psychology and a minor in Italian.