Sue Adler

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Hey Rob, Great post. I can definitely see how you and Juliette would do well w/ twitter because of the audience you would want to attract - the RE.net. However, I've found that my sphere of influence is on facebook. I also find that its easier to read/participate in a conversation on facebook because all of the comments are in one thread and I'm not limited to 140 characters, AND I dont feel I am jumping in on someone's conversation when I feel the urge to comment. I do love twitter for getting news updates, blog links, staying on top of industry happenings,and stalking you of course :), but facebook is where I get client business and referrals. Sue Adler www.sueadler.com

Joel, great finally meeting you in person! I live around the corner from the wine library and have been following Gary for a few years - ever since I saw him on wine library tv tearing apart a wine that he thinks is awful ( yes, wine that is in his own store!) He's developed such a following for his brutal honesty. He's absolutely the most brilliant marketer I've ever seen. He thinks we should do the same thing that he does as Realtors. Picture this - I preview a new listing at a realtor open house, then make a video stating how overpriced it is and how ugly the wall paper is. I tweet it out on twitter, blog it on my blog, do a blast it to the 7,000 people in my email database, and add it to my facebook profile. Then 2 days later one of my buyers wants to see it anyway- Hmmm, What are the chances of that homeowner ever letting let me in the door? - not to mention its a great way to make enemies of every listing agent along the midtown direct trainline towns. I think what makes Gary so entertaining is the fantasy factor of what he does. I mean, I'm pretty good at coming out and just saying what I think to my clients, and doing it publically makes for great entertainment ( like winelibrary TV) , but I can't imagine pulling off what he gets away with and keeping a great reputation in the real estate world. Sue Adler Yours to count on for NJ real estate 20 minutes to 1 hour from NYC #1 KW agent in NJ 2005-present www.SueAdler.com www.NJexperts.com

Ben, This was great. The funny thing is.. I read this and THEN noticed that it was you who wrote it. I could have sworn it was written by someone with more experience than me :) Miss you! Sue PS. Are you going to Inman connect now that I got us the discount rate? jack's going. Will be fun. lots to catch up on. call me! Sue Adler #1 Keller Williams Agent in NJ 2005,2006, 2007 #5 Keller Williams Agent Internationally 2007 Serving Short Hills, Summit, Maplewood, South Orange, Livingston, Chatham, Madison, Westfield and surrounding NJ towns (973)464-9129 Sue@SueAdler.c